Google Ads specialist with 7+ years building high-ROAS campaigns for e-commerce brands, SaaS companies, and local businesses. I don’t just run ads — I build growth engines.
Every service is built around one goal: making your ads spend less and earn more.
Precision keyword targeting, ad copy A/B testing, and smart bidding strategies that capture high-intent traffic at the lowest CPC.
Full-funnel campaigns across Search, Display, YouTube & Shopping with optimized asset groups and audience signals.
Product feed optimization, segmented Shopping campaigns, and ROAS-focused bidding to grow your store profitably.
Multi-touch retargeting sequences that bring back warm prospects at a fraction of cold acquisition cost.
48-hour account audits that expose wasted spend, quality score issues, and untapped opportunities.
GA4 + Tag Manager setup, enhanced conversions, and accurate attribution so every dollar is tracked and optimized.
I’m Alex Carter — a Google Ads specialist who has spent 7+ years obsessing over click-through rates, conversion paths, and what makes people actually buy. I’ve managed over $12M in ad spend across industries ranging from fashion e-commerce to B2B SaaS.
I started my career at a performance marketing agency, where I managed accounts for Fortune 500 brands. Today I work directly with growing businesses who want the same calibre of expertise — without the agency price tag or account manager runaround.
My approach is simple: understand your business, build a data-driven strategy, test relentlessly, and scale what works. No vanity metrics. No bloated retainers. Just results.
Real numbers from real clients. No cherry-picked outliers — just consistent performance.
Rebuilt campaign architecture from scratch, introduced Performance Max with custom signals, and systematically cut wasted spend by 60%.
Restructured keyword match types, tightened negative keyword lists, and rewrote ad copy for decision-maker personas. Demo volume tripled.
Geo-targeted campaigns, call-only ads for mobile users, and Local Services Ads integration turned a stagnant local campaign into a lead machine.
A clear, repeatable system that removes guesswork and focuses every decision on ROI.
I analyze your existing campaigns — or your competitors’ — to map out wasted spend, structural issues, and quick wins before touching a single setting.
Custom campaign structure, keyword mapping, audience layering, and ad creative framework built specifically for your business goals and margins.
Controlled rollout with structured A/B tests. I kill losers fast and pour budget into what converts — backed by data, not gut feeling.
Weekly optimizations, monthly reports with plain-English insights, and a clear roadmap to increase spend while protecting your ROAS.
“We were burning $8K/month with almost nothing to show for it. Within 60 days we hit our best revenue month ever. The transparency and communication is unlike any agency I’ve worked with.”
“Demo requests tripled and cost per demo dropped 60%. The keyword restructuring alone saved us thousands monthly. Best investment we made all year.”
“Skeptical after two agencies let me down. This was completely different — data-driven, no fluff, results that speak for themselves. Our ROAS went from 1.8x to 5.2x.”
Book a free 30-minute strategy call or send your details below. I’ll review your account and identify quick wins — no strings attached, no sales pitch.